The pursuit of the coveted accredited investor has gained traction in recent years thanks to the passage of the JOBS Act of 2012 and its formal launch in 2016. The new regulations opened marketing channels not previously available to businesses.
Advertising (general solicitation) directly to accredited investors is available through Rule 506(c) of Securities and Exchange Commission Regulation D. Marketing to accredited and non-accredited investors alike is possible via Regulation A+ and the Crowdfunding options.
Many companies are catching on to the value of accredited investors as a vast source of funding and capital for ventures of all types and sizes.
Why Pursue Accredited Investors? Read the rest on Forbes
Matt Scott is CEO/Founder of 7xCapital which specializes in private capital markets with a focus on raising capital from Accredited Investors. They guide companies through the labyrinth of the private capital world by applying proprietary processes and systems to target this elusive but prized segment of investors. Matt and his clients have raised over $500M. Along with his 14-person team, they provide execution and back office support to entrepreneurs for managing customized strategic systems for raising private capital. The 7x team currently serves clients in the U.S., Canada, Dubai, Israel, Finland, and Central America.
Matt is a speaker, advisor, and investor. Conferences and industry groups often invite him to speak at their events to educate and inform their audience on the latest strategies for appealing to the Accredited Investor. Matt has the credentials to back up his processes. He is an active investor in the alternative asset class with 25 years of experience of starting, capitalizing, operating and selling companies in the private sector. Matt has solved many of the issues and challenges in targeting the Accredited Investor and continues to stay on top of trends to develop new and effective strategies for raising capital.